Physician Services Market Director

Ottumwa, ID

Full Time

Healthcare

Senior Manager/Supervisor

We are seeking a strategic and experienced Physician Services Marketing Director to lead marketing initiatives that support our physician practices and enhance patient engagement across our healthcare network. This role is ideal for a driven professional with a deep understanding of physician practice operations, healthcare marketing, and leadership in dynamic clinical environments.

Key Responsibilities

Develop and lead marketing strategies to support the growth and visibility of physician practices.
Collaborate with operational and clinical leadership to align marketing efforts with organizational goals.
Oversee branding, referral development, digital campaigns, and patient engagement initiatives.
Conduct market analysis and competitive assessments to guide strategy.
Manage internal and external communications for physician marketing.
Ensure compliance with healthcare regulations including HIPAA and CMS guidelines.
Track campaign performance and ROI; adjust strategy based on data insights.
Supervise marketing staff and vendors, including creative, digital, and public relations partners.
Coordinate community outreach and reputation management strategies.

Salary & Benefits

Benefits Include:
- Medical, dental, and vision insurance
- 401(k) with employer match
- Generous paid time off and holidays
- Continuing education and professional development support
- Flexible work options (hybrid or remote based on location)

Qualifications

Must-Haves:

Bachelor’s Degree in Marketing, Healthcare Administration, Business, Communications, or related field
Minimum 7 years of progressive experience in healthcare marketing or physician practice management
Leadership experience in a healthcare setting
Exceptional decision-making, analytical, and problem-solving skills
Strong project management and communication abilities

Preferred:

Master’s Degree in Marketing, Healthcare Administration, or related field (preferred for larger markets)
Familiarity with EMR and CRM systems (e.g., Epic, Salesforce, HubSpot)
Experience with HIPAA-compliant digital marketing practices

Additional Information

Reports to: VP or Chief Marketing Officer (depending on organization structure)
Travel may be required up to 20% depending on location and scope of responsibilities
Position is eligible for performance-based incentives
Role supports multiple physician practices within a growing healthcare network

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Physician Services Market Director

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